Smart Trips
Client
Smart Trips
Year
2023
Industry
Travel
Categories
Graphic Design, Website Design
Services
- Logo Design
- Brand Identity
- Website Design
01
The Challenge
A travel product that needed to look credible in app stores, on decks and on merchandise.
02
The Idea
One mark, three lockups, no exceptions.
03
The Approach
We designed a primary mark with alternate lockups sized for small, medium and large placements.
04
The Execution
Logo system, colour and type direction, and web design.
The Deliverables
Logo system
BYFOLD
Brand identity
BYFOLD
Website design
BYFOLD
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