My background combines digital marketing, branding, paid advertising, content creation, photography, videography, website development, SEO, analytics, and emerging AI technology. I’ve worked across multiple industries, leading marketing strategies that improve visibility, generate leads, strengthen customer engagement, and create scalable growth.

Through Byfold, I bring strategy and creativity together. From developing a brand and designing its digital presence to building advertising campaigns, producing visual content, analyzing performance, and integrating AI into everyday workflows, I focus on creating systems that make businesses more efficient and competitive.

I also have a Master’s degree in Digital Marketing from Full Sail University and a Google Career Certificate in Cybersecurity, giving me a broader understanding of how marketing, technology, data, and digital security work together in today’s business environment.

My approach to AI goes beyond simply using new tools. I look for practical ways to integrate AI into marketing, content creation, customer experiences, automation, research, analytics, and business operations while keeping strategy and human creativity at the center.

Over the years, I’ve worked in roles ranging from Digital Marketing Manager and Medical Videographer to Head of Marketing, Marketing Coordinator, and founder of Byfold Creative Agency. That experience has taught me how to look at a business from multiple angles and build solutions around what it actually needs to grow.

I don’t chase trends. I study where the market is going, understand what makes a brand different, and build strategies designed to perform.