Client
Flora Faves
Year
2023
Industry
Retail
Categories
Website Design, Graphic Design, Film / Photography
Services
- Logo Design
- Brand Guide
- Website Design
- Website Development
- Product Photography
Live Site
florafaves.com
01
The Challenge
A new business with a name, an idea and no identity, site or imagery to sell with.
02
The Idea
Write the brand rules first, build the site on them, then shoot the photography that fills it.
03
The Approach
Logo, palette, type and usage rules documented in a brand board; the site designed and built from those rules; product photography shot and edited to the same treatment.



04
The Execution
Identity and brand style guide, a designed and built website launched at florafaves.com, and a product photography set produced for the store and social.
The Deliverables
Brand identity
BYFOLD
Brand style guide
BYFOLD
Website design & build
BYFOLD
Photography
BYFOLD
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